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SESSION 2 - TECHNOLOGY STRATEGY & FINANCIAL PROJECTIONS
Wednesday, January 20, 2010
6:00pm to 9:00pm, Room: 6-120
Part 1: "Technology Strategy"
Having a great technology is not enough. How do you create value with that technology and then how do you capture that value?
Speaker:
DVD of Presentation by Sloan Professor Fiona Murray followed by Yonald Chery discussion of Virtual Ink strategy
Presentation Slides
Fiona Murray - Technology Strategy
Part 2: Financial Projections
Armed with an understanding of the market for your products how do you figure out what financial resources you will need to bring a product to that market? This portion of the program will introduce some financial projection techniques based on actual business experience.
Readings:
- Chapter 10, "Figuring Out Financials" and Chapter 11, "Forecasting and Budgeting" from Tiffany, Paul and Peterson, Steven, Business Plans for Dummies, IDG Books Worldwide, Inc. 1997.
- Review the financial projections in the Virtual Ink plan.
- Download a copy of the Financial Template for Charlie Tillett's lecture.
Speaker:
Charlie Tillett
Sloan MBA; Former MIT 10K Participant; Serial Entrepreneur
Read his bio here.
Presentation Slides:
To Be Posted Here After Presentation
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