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| Strategic FAQs |
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What value does the MIT Entrepreneurship Center provide to your community?
What are ways in which you measure your success as a Center?
What value does the MIT Entrepreneurship Center provide to your community?
We provide value in three main areas:
- Educational opportunities in the form of courses, seminars, and programs.
- Networking opportunities with top students, faculty, entrepreneurs, and VCs at our events.
- Opportunities for hands-on experience through project teams in real-world business cases and high-impact internships.
Our strategies for delivering our value proposition are as follows:
- Building our brand. We articulate our value offerings across the MIT campus and the broader community beyond, through a variety of online and offline channels:
- Website
- Annual Report
- Events
- Classrooms
- Bulletin board
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- Email
- Press
- Word of Mouth
- Presentations and Speeches
- Interviews and Conversations
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- Selling our offerings. We promote and sell a number of our educational initiatives, including: Sloan entrepreneurial courses (New Product and Venture Development Track), Global Startup Workshop, and Entrepreneurship Development Program. In our Entrepreneurship Lab courses, we recruit students to form project teams to solve real-world business problems of high tech start-ups. We also promote a number of events and networking receptions that we host around the world.
- Making our resources available. We ensure that our communities have ample access to our valuable resources such as intellectual capital, networking events, and entrepreneurship programs. Our office always welcomes visitors. Students and alumni should set up appointments to speak with Ken Morse and other staff members. Our website is designed to be comprehensive in offering relevant information: such as a calendar of events, intellectual capital, program descriptions, and people profiles.
What are ways in which you measure your success as a Center?
We gauge our success by the quantity and quality of our community interaction and involvement.
This is measured by the following metrics:
- The extent to which we are perceived by students, faculty, and entrepreneurs, both locally and globally, as being a top resource for them in helping them achieve their entrepreneurial goals
- The number of top-quality faculty teaching our educational courses
- The number of students enrolled in our entrepreneurship classes and programs
- The number of participants and attendees at our sponsored events
- The number of alumni who maintain relations with us and attribute their success in part to our programs and network
- The number of successful global initiatives and partnerships either underway or in the pipeline
- The amount of traffic to our Center and our website, as well as the usage amount of our resources
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