MIT Venture Mentoring Service Online Boot Camp
“B2B Sales 4 Startups”
Monday Sept 14 – Friday Sept 18, 1:00 – 3:00pm daily
Taught as a popular IAP class on “B2B sales,” this MIT VMS workshop highlights the practical knowledge of “how to sell,” providing entrepreneurs with basic tools for sales success:
- how to target enterprise sales opportunities,
- manage a sales process,
- acquire customers and
- generate revenue.
The boot camp combines lecture, interactive exercises, and anecdotal evidence from real sales situations. Kent Summers teaches the course, which has been offered by VMS since 2008. He regularly presents sales workshops at MIT Sloan, the Harvard MBA program, and Wharton School of Business. Summers founded and sold three software companies in the Boston area, and since 2002, has helped many new MIT companies navigate critical sales challenges.